Job Descriptions |
- Conceptualise and design creative visuals for both Above-the-Line (ATL) and Below-the-Line (BTL) marketing collaterals such as brochures, posters, standees, mobile app assets, social media graphics, web banners, and EDMs.
- Utilise Adobe Creative Suite (Photoshop, Illustrator, XD) and Canva to produce high-quality visual content.
- Develop display banners using tools like Google Web Designer, Creatopy, or similar platforms for Google Display Network (GDN), DV360, and other programmatic digital advertising platforms.
- Create multimedia content including animations, GIFs, and short-form videos to enhance digital engagement across multiple platforms.
- Edit photos and videos; create layouts and motion graphics for use across social media, digital screens, and mobile applications.
- Prepare and finalise artwork files for printing and out-of-home (OOH) production, ensuring proper formatting (e.g., CMYK, high resolution).
- Ensure brand consistency across all designs and platforms in line with Premium Outlets’ brand guidelines.
- Manage project timelines, internal approvals, and delivery schedules to align with the overall marketing plan.
- Maintain an inventory of advertising and promotional materials for tracking and reference.
- Organise and maintain file management systems, including artwork backup and version control.
- Maintain organised file management and artwork backups.
- Keep up with industry trends and contribute fresh, creative ideas to enhance customer engagement and marketing campaign effectiveness.
- Familiarity with UI/UX design tools like Adobe XD or Figma for creating wireframes or layout mockups is a plus.
|
Job Requirement |
- Diploma or Degree in Graphic Design, Multimedia Design, Visual Communication, or a related field.
- Minimum 1 year of relevant experience in a creative design role, preferably within marketing or digital media.
- Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, XD) and Canva.
- Experience with Google Web Designer, Creatopy, or similar tools for digital ad creatives.
- Solid understanding of design principles, typography, and branding.
- Ability to create animations, GIFs, and short videos using tools like After Effects, Premiere Pro, or equivalent.
- Basic photo and video editing skills.
- Strong organisational skills with the ability to manage multiple projects under tight deadlines.
- Excellent attention to detail and consistency in delivering high-quality work.
- A proactive attitude with good communication and interpersonal skills.
|